Please read this section carefully as it pertains to the use of your Personal Information obtained by using this Site. We may update this privacy policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory purposes. Please check this site Privacy Policy updates. 

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Privacy Policy

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This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase on www.patrickcupid.com. 

Information we collect

 We automatically gather certain information about your device, including but not limited to: details about your IP address, web browser, time zone, and cookies on your device. As you browse www.patrickcupid.com, we collect information about web pages or products you viewed, which websites or search terms referred you to the Site and information about how you interact with the Site. We assign this collected data as “Device Erudition”.

We obtain device information using the following technologies:

1. “Cookies”: Data files on your device that may include an anonymous identifier. For details about cookies, or how to disable them, please visit http://www.allaboutcookies.org.

2. “Log files”: Record activities occurring on the Site and collect data including but not limited to; your IP address, browser, service provider, referring exit pages, date, and time stamps.

3. “Web beacons”: “tags” and “pixels” are automated files used to register information about how you use the Site.

 When you make a purchase or attempt a purchase through the Site, we gather certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal, Union Pay, email address, and phone number. We refer to this as “Order Information”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about device information and order information.

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Use of Personal Information

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 Order Information is used to fulfill orders placed through the Site. Information may be used for processing your payment, arranging shipping, and providing you with order confirmations. We may also use Order Information to:

 - Correspond with you

 - Screen orders for potential risk or fraud 

 - Provide you with information or advertising relating to our products or services, when you sign up to mailing list or request updates on special offers. 

We use Device Information we collect to improve and optimize our Site and user experience. Device Information also helps us to screen for possible risks and fraud (in particular, your IP address) and more generally (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns).

 

Sharing of Personal Information

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 We share Personal Information with third parties that help us use Personal Information, as outlined above. For example, to power our online store. We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights. We will not sell your Personal Information to any third party. Finally, your Personal Information will not be shared with any organization except when required to process orders placed through the Site.

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Behavioral advertising

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 We may use Personal Information to provide you with customized advertisements and marketing communications, which we believe may be of interest to you. For information about targeted advertising, please visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt-out of targeted advertising by using the links below:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads 

You can opt-out of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/. Please note, we do not alter our Site’s data collection use applications when we see a Do Not Track signal from your browser. 

 

Your rights

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European residents have the right to access personal information we obtain about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please send us an email. Please allow 48 hours for Personal Information to be updated or deleted. Please note that we are processing your information to fulfill obligations we might have with you (for example if you make an order through the Site), or otherwise to pursue our authorized business interests listed above. Please note that, in an effort, to process international orders, your information will be transferred outside of Europe, Canada, and the United States.

 

Data retention

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When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.